1. We are not the biggest company out there so we are not disconnected from our customers.

2. We embrace accountability and sacrifice anonymity.

3. A big company can hide behind voice mail and "policy".

4. We have a verifiable identity.

5. We have intense conversations with our customers to make sure that the services they are requesting are actually the services that they need.

6. We can't be benchmarked. Because we aren't run like a big corporation (like our competitors) you are not likely to find us on a comparison chart.

7. Our service is amazing.

8. We don't have a blog. Blogs work when they are based on: candor, urgency, timeliness, pithiness, controversy and utility. All of this means it will take time away from what we do best, your job.

9. We won't do every job. We cherry-pick because our goal isn't volume.

10. Our website will not change. Do you know that feeling you get when you go into your favorite store and everything has been changed? It's an awful feeling like the carpet has been pulled out from underneath you. You will find new additions to this website from time to time. We realize that your time is valuable so you will find everything located exactly where it was the last time you visited. Our interest is not in having the coolest, fastest, best website.